BYD Australia is offering significant savings on three of its key vehicles – the Shark 6 plug-in hybrid ute, Sealion 7 electric SUV, and Sealion 6 plug-in hybrid SUV – with national drive-away pricing available through March 31, 2026. This means buyers can acquire these models without the typical additional on-road costs.
Key Savings Details
Here’s a breakdown of the drive-away prices:
- Shark 6 Premium: $57,900 (previously $57,900 before on-roads)
- Sealion 6 Essential: $42,990
- Sealion 7 Premium: $54,990
These offers effectively eliminate dealership fees, registration, and other standard charges, making the vehicles more accessible to potential buyers. However, the national drive-away promotion does not extend to other variants within the Sealion 6 and Sealion 7 lineups.
Additional Offers
Alongside these drive-away deals, BYD is also providing a 5% discount on novated leases for the top-tier Atto 3 Premium electric SUV, which typically retails at $44,990 before on-roads.
Important Eligibility Requirements
To qualify for these savings, vehicles must be ordered by March 31, 2026, and delivered by April 19, 2026. The offer excludes demonstrator models, and optional metallic paint finishes will still incur an extra charge.
Implications and Market Context
This move by BYD demonstrates a strategic effort to boost sales and increase market share in Australia. By absorbing on-road costs, the company is making its vehicles more competitive against rivals, particularly in the growing electric and hybrid segments. The extended deadline until 2026 suggests BYD is confident in maintaining these incentives for a considerable period, potentially signaling a long-term pricing strategy. This also simplifies the buying process for consumers, eliminating the need to calculate additional expenses.
