Sales are bleeding out. Not metaphorically. The numbers are actually dropping. It started last fall when the federal tax credit vanished, poof, gone, and now we are seeing the aftermath. 462,000-plus EVs sold through June according to Cox Automotive. A drop of 24% compared to the first half of 2023. Ouch.
We crunched the Q2 numbers. Here is what remains.
The Data Problem
First, a headache.
Some carmakers don’t tell us everything. They hide behind aggregated totals, refusing to separate electric sales from their gas-burning siblings. Tesla. Rivian. They keep the specific model breakdowns close to their chest.
We have to guess.
Previously we relied on estimates from Automotive News, but the methodology shifted. We are switching to Cox Automotive for those blind spots. It’s better, arguably, but it’s still a shadow game. Do we want exact transparency? Probably not from these guys.
“Transparency isn’t just good corporate citizenship; it’s essential for accurate market analysis.”
So take these rankings with that caveat in mind.
The broader market? Sluggish.
